🗺 Expeditious Milieu §

= a 🧼 Sinus milieu that is classified as being in the upper social class & having reorientation as their basic value

Characteristics §

• urban, digital, connected (→ 💻 Digital transformation)
• high in character trait openness
• likes self-representation
• Self-image: Postmodern elite

Illustration §

🔗 Links

Hempelmann H., Flaig B.B. (2019) Das Expeditive Milieu. In: Aufbruch in die Lebenswelten