๐ชจ Grounded theory
Grounded theory is a methodology for systematic, theoretical analysis of mostly qualitative data in order to derive a clear and testable hypothesis/well-grounded theory.
How it works, (Strauss)
- Open coding
- Segment data into expressions and describe them
- Attach existing annotations/concepts or create new relations
- Develop categories using W questions
- โ find elements
- Axial coding
- Find phenomenon(s) in the user study, assign categories
- Find conditions related to these phenomenon(s)
- Find interactions/consequences to the phenomenon(s)
- โ find relations & actions
- Selective coding
- Elaborate, validate and integrate results from axial coding on an abstract level
- Find a core category and integrate previously found categories into it
- โ find meaning
๐ Example:
- Straussian GT (focus on practices)
- Glaserian GT (focus on experience)
๐ Cons
- can feel ambiguous
- requires time
- getting participants