⚖️ Evaluation §

= the process of critically examining a 💄 Product to produce an 📃 Usability report

How? §

Steps §

1. Planning
2. Execute the plan
3. Write 📃 Usability report based on the findings

Planning §

Ask yourself these questions:

• What? to test → Research question
• Why? → Testing focus, measures
• How? → choose an evaluation method
• Where? → location
• Who? -> 🪖 Recruiting participants

Types §

Evaluation Goal §

1. 🔎 Analytical evaluation
2. 🏞 Empirical evaluation

Evaluation Stage §

1. 🤔 Formative evaluation
2. 🧐 Summative evaluation

📖 Example Methods: §

Goal \ Stage	Formative	Summative
🔎 Analytical evaluation	🚶‍♂️ Cognitive walkthrough, 🥊 Competitive Analysis	🤷‍♂️ Heuristic evaluation
🏞 Empirical evaluation	🦿 Prototype user study	🤙 Usability Testing